It’s not uncommon for buyers we’ve represented in the past to get in touch when they want to sell; they remember that we provided great service before, and they’re confident that we will do so again. But sometimes it’s the home — not the homeowner — that comes back to us, and that requires a unique set of tactics and considerations.
It’s no secret a transaction coordinator can help agents get more done. In fact, a skilled coordinator can save an agent up to 16 hours per deal, and help that agent close twice as many deals per year. The real question is whether it is better to outsource a transaction coordinator or bring one on as an employee.
First, it’s a tough business to make money in—especially if you experience rapid growth. Back in the day, brokerages might take a 50% split of agent commission, but the industry has changed dramatically, with increasing pressure on aggressive agent splits and lower margins.
In the above session from Connect Now, real estate coach Aaron Keith leads Julia Spillman and John Gomes of Douglas Elliman and Jon Krabbe of Agent Image in a discussion about the rise of technology that serves real estate and how integral it has become to the success of agents who have learned to harness it.
In the above session from Connect Now, Lee Dickson of Offrs.com demonstrates how the Offrs platform can work to provide you with more than 70% of the listings that will take place in your market in the next 12 months.
Most real estate professionals know SentriLock as the premier lockbox provider in the industry and the official lockbox solution of the National Association of REALTORS® (NAR). The company is a prime example of how market demand and innovative technology can blend to provide the industry with better competition and more options.
The traditional, commission-driven residential real estate brokerage model sits in a tightening vice. As commission splits rise in favor of agents and teams, and the commission rates consumers pay continue to compress, brokerages face dwindling profit margins.